Mobile Services Taxonomy

Here are several of the featured slides that were included in the deck uploaded in last night's blog post. These all have to do with making a case that (1) mobility is a way of life (2) the mobile internet is changing the way that we do just about everything and (3) it might be helpful to have a taxonomy for determining where in the mobile services value chain one might be at any given time. It's hard to get people interested in systemic mobile learning adoption if we can't connect learning to other mobile drivers at the enteprise level. 

First thing is to consider the current state of  network/equipment adoption. There are 6.7 billion people living on the planet. There are 1.6 billion people connected to the internet (Parenthetically - we conduct more than 635 million Google searches every day. More than 115 billion emails every day. The fact that 70% of the world's emails are spam is one of the true marvels of the world.

One of the other interesting statistics noted below is that more than 1.8 million cellular telephones were sold today. More than all the new book titles for all of last year. I know, that's like comparing apples to zebras. But it's still fascinating to think about that many phones.

 

The fact that there are currently more than 4 BILLION mobile phone subscriptions speaks to the growing  ubiquity of mobile telephony. As mobile phone services attach themselves to the Internet, they are becoming today's Internet. The Mobile Web is becoming obvious and self evident.

 

The more I have reflected on the growing demand for mobile services, I keep thinking about how we have not yet really seen a dedicated rush to the market for  mobile learning (at least not in any systematized way, efforts of #HHL and #mlearn notwithstanding) I was reminded of a diagram I had sketched out to describe a mobile services taxonomy so we new-to-the-mobile-market types could get a better understand what the movitators for adopting mobile anything might be at the institutional level.

We know that people will respond to an emergency. The infrastructure required for providing emergency notifications uses the same basic foundation  as do other kinds of mobile services - weather and safety alerts to notifications, reminders learning services and social network services used by engaged communities of interest and practice.

Every time I hear innovators talk about the obvious self evident value of mobile learning I am reminded that it may take a few more steps in-between where most universities start with their institutional mobile services investments.

Comments

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Nice post.I hear innovators talk about the obvious self evident value of mobile learning I am reminded that it may take a few more steps in-between where most universities start with their institutional mobile services investments.